What’s Your Target Market - and Yes a Niche Practice is Scalable

In this new episode, Darryl and Emma sit down with Laura Patrick to talk about how she got started in Paediatrics, her first clinic and how she grew to 17 locations. They discussed how systems and processes are needed to scale. Laura also shares how she still finds time and ways to give back to her community.

Laura Patrick is the founder of Kids Physio Group. She embarked on her journey after gaining invaluable experience working with school-aged children in the public system for about three years. Recognizing the need for comprehensive care that would enable every child to unlock their full physical potential, Laura decided to establish the first private paediatric clinic in British Columbia, transforming her vision into a tangible reality in 2006.

In this conversation, Darryl, Emma and Laura discuss topics, such as:

• Starting a Paediatric physio clinic, when everything seems to point in a different direction.

• Taking a chance on that one patient and bring a vision to reality.

• Investing in mentorship and scaling it to grow the business and drive quality of care.

• Growing as a leader and stepping outside our comfort zones.

• Engaging with and giving back to the community.

Follow Emma:

Instagram: @‌pressplayphysio

Follow Darryl:

Instagram: @‌darrylyardley

Follow Laura:

Instagram: @‌kidsphysiomum

Linkedin: https://www.linkedin.com/in/darryl-yardley-76890b29/

Sponsors:

Callhero: https://mycallhero.com/

Clinic Accelerator: https://clinicaccelerator.com/